In the dynamic world of marketing and SEO, the success of a company can largely depend on effective strategic partnerships. A notable success story is the collaboration between Dportenis and puntorojo, which achieved outstanding results through a comprehensive marketing and SEO strategy. In this article, we will discuss the results they achieved, as well as…
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Nespresso Chile is a leading company in the coffee market, but their website faced a challenge: it did not have a good ranking in searches related to coffee capsules or machines. That’s when they decided to implement an SEO strategy with puntorojo to improve their online presence. According to a study by SEMrush, 73% of…
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Email marketing and SEO are two highly effective digital marketing strategies for increasing website traffic and sales for a business. But how can they be combined for the best results? In this article, we will explore the relationship between these two strategies and how combining them can benefit your sales. What is SEO? SEO stands…
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EVCS, leading company in the electric automotive sector, started a project with puntorojo to create an effective SEO strategy and significantly increase their visibility in search engines and attract new customers. Studies have shown that organic search generates 53.3% more web traffic compared to other channels such as paid advertising, email, or referrals (Bright Edge).…
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You are here and that means that we agree on something… we want to double our sales, and invest less in paid advertising… Let’s start then: To begin with, it is important to know that the conversion rate of users who arrive at a site through a click on an organic result (SEO) is 14.6%,…
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You got here and that means you need to know how to double the amount of current sales from your website and let me tell you that you are in the right place! Currently 70% of clicks on Google response pages come from organic results (SEO), that is, those that do not correspond to paid…
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From specialists to novices, I am often asked about SEO courses, SEO training, and other methods to learn. As time goes by, the academic level of SEO is growing and there are already interesting courses. But I still believe more in the self-taught foundation to better fix the knowledge. For this reason, and mainly for…
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One of the main opportunities to increase your site’s traffic is by improving the CTR percentage. To do this, the most important thing is that you are already getting impressions in the SERPs and, of course, some traffic on those URLs to be optimized. However, regardless of the position you are occupying in the search…
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Do you want to improve the authority of your eCommerce, rank in Google, and get more sales? Then you should know more about link building and the strategy to select and contact the ideal blogger for your niche. What is link building? Before we begin, it is important to understand what this strategy is all…
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The knowledge that will help you start your SEO career. Courses, conferences & knowledge sources to set you apart. There are many SEO courses and training out there and if you are starting your SEO career, you probably have more doubts than certainties about how to do it. During my 4 years leading the HR…
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