Exclusive Affiliate Websites: If your site has no generated content and is based on affiliate programs, you will be penalized by Google. OOP Over Optimization Penalty: Having a new site over-optimized. Your optimizations should be gradual, not sudden. Bad links: Having links to penalized sites. Poison Keywords: Make sure you don’t have words related to…
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Many services charge you to show you how your keywords rank in Google search results. While there are some free versions, they don’t give you many options to modify your data. Today we are going to show you how to view 100% accurate ranking data so you can measure the status of your SEO efforts.…
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We already know that including links on our page and creating share-worthy content helps us to increase domain authority and improve organic rankings. All SEO experts know the power of link building, but is that all we can do? What about those of us who are looking for new strategies to optimize our pages? We…
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Undoubtedly, one of the 3 main factors that influence SEO ranking is the content. Keyword Density is a parameter that will identify the number of times that keywords are repeated within the entire textual content of each page. The parameter is determined by a simple count, the number of times the word is repeated divided…
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One of the biggest challenges for an SEO always revolves around value, whether it’s how to show a client the value of the work done or how to extract valuable insights from our data. In today’s post, we’re going to look at how to get a little better at the second point. Google Search Console…
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No matter what you do, ROI (Return on Investment) is one of the top priorities when running a campaign. All the metrics that are presented as results of a campaign are interesting, but at the end of the day what matters is how much was earned. ROI allows you to evaluate a campaign by its…
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Google Sheets is one of the most powerful tools for SEO. It has a great variety of functionalities, and functions to manipulate your data, APIs, and documentation. If you have been using it for a few years, you may have noticed that its formulas are getting more and more complex with various concatenations, conditionals, nested…
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Online events such as Hot Sale and Cyber Monday are a great opportunity to increase sales for the brands with an online presence. To maximize this, eCommerce carries out different strategies of communication that allow them to reach more users and to be present with their products or services, for the searches they do. One…
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Get quick and easy #SEO optimization from Google Tag Manager (#GTM) with this unmissable how-to guide. GTM is a tool with many benefits for any online marketing campaign. Ultimately, it changes the way you implement Google Analytics tracking, Google AdWords conversion pixels, or tracking of all types of online advertising, among other things. With this…
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As every year, Google released the report with the most repeated search trends in 2018. This is based on the keywords that have had a peak of searches during the last 12 months and therefore allows us to define and identify what were the events that characterized the same. From Punto Rojo Mexico and Argentina…
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