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All articles filed in Dario Manoukian

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puntorojo → Artículos de Dario Manoukian

digital marketing Google SEO20 July, 20223 August, 2022

How to see the historical ranking of your keywords… for FREE!

Many services charge you to show you how your keywords rank in Google search results. While there are some free versions, they don’t give you many options to modify your data. Today we are going to show you how to view 100% accurate ranking data so you can measure the status of your SEO efforts.…

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digital marketing Google SEO14 July, 202218 November, 2022

How to categorize your URLs, and your competitors’

One of the biggest challenges for an SEO always revolves around value, whether it’s how to show a client the value of the work done or how to extract valuable insights from our data. In today’s post, we’re going to look at how to get a little better at the second point. Google Search Console…

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digital marketing Google SEO6 July, 20223 August, 2022

How to use Google Sheets for SEO

Google Sheets is one of the most powerful tools for SEO. It has a great variety of functionalities, and functions to manipulate your data, APIs, and documentation. If you have been using it for a few years, you may have noticed that its formulas are getting more and more complex with various concatenations, conditionals, nested…

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digital marketing Google searchengines21 June, 20223 August, 2022

How to extract data from SERPs for SEO

Searches bring users and users generate sales. This is why Keyword Rankings reports have been done since SEO was born. Having a tool that monitors and allows you to see the general status of the most relevant keywords to your business is essential for any SEO. There are many Keyword Rankings tools that allow you…

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digital marketing SEO10 June, 20223 August, 2022

How to calculate the organic CTR of YOUR site

From time to time, some SEO blog posts a list that indicates how likely you are to have someone click on an organic result according to its positioning on Google. These notes usually analyze Google Search Console data from a large number of sites and then average the click-through rate. While this information can be…

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Link building searchengines SEO20 May, 20223 August, 2022

Screaming Frog: How to analyze your competitor’s internal linking strategy

For those who don’t know it yet, Screaming Frog is one of the most useful tools to audit a site for SEO. It consists of an application that crawls a site by entering the initial URL and then each of its links until it has read the entire site. The result is a lot of…

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digital marketing Google20 May, 20223 August, 2022

SEO DevTools: 10 hidden functionalities that you didn’t know about

As SEOs, we make use of a large number of tools on a daily basis to perform our audits and other web optimization tasks. As a result, it is not uncommon for our browser to become overpopulated with plugins, extensions, add-ons, and other add-ons that add additional value to the browser. But what not everyone…

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Analytics SEO20 May, 20223 August, 2022

Data Science: How to extract and process data for decision making in your SEO strategy

Data Analytics it’s the science of analyzing raw data and extracting from it patterns and insights that add value to decision making. By raw data, we mean unparsed, unprocessed, and unformatted information. Many algorithms sift through the information for you and return a complete report with insights into what was analyzed. To put it bluntly,…

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digital marketing SEO20 May, 20223 August, 2022

Forecasting: how to make a traffic and sales projection for SEO

As we mentioned in our last post, it’s usually hard to show the value of an SEO campaign to a client or potential client. By not being able to see the value of the optimization work or not being able to visualize the return on investment, a client may cancel a campaign or decide not…

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