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All articles filed in keywords

puntorojo → keywords

digital marketing Google SEO20 July, 20223 August, 2022

How to see the historical ranking of your keywords… for FREE!

Many services charge you to show you how your keywords rank in Google search results. While there are some free versions, they don’t give you many options to modify your data. Today we are going to show you how to view 100% accurate ranking data so you can measure the status of your SEO efforts.…

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digital marketing SEO1 July, 20223 August, 2022

The most used keywords in Google Mexico and Argentina

As every year, Google released the report with the most repeated search trends in 2018. This is based on the keywords that have had a peak of searches during the last 12 months and therefore allows us to define and identify what were the events that characterized the same. From Punto Rojo Mexico and Argentina…

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digital marketing Google SEO1 July, 20223 August, 2022

Keywords: improve your brand visibility and increase your conversions

Keywords are the terms that we choose to highlight in order to be found in search engines. They are a fundamental element in an SEO campaign since they determine the traffic of visitors we attract to our website. On the one hand, keywords are the exact words with which a user searches for what he…

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digital marketing Google searchengines21 June, 20223 August, 2022

How to extract data from SERPs for SEO

Searches bring users and users generate sales. This is why Keyword Rankings reports have been done since SEO was born. Having a tool that monitors and allows you to see the general status of the most relevant keywords to your business is essential for any SEO. There are many Keyword Rankings tools that allow you…

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digital marketing Google searchengines SEO10 June, 202218 November, 2022

Keywords: How do you search for products on Google?

Keywords are the words that people use to search in Google. We must use them when generating content for users to understand our products or services and so that they can find us within the first results in search engines. These words show us which are the intentions that a person has when performing a…

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digital marketing Google SEO20 May, 20226 February, 2023

TF-IDF | Term Frequency – Inverse Document Frequency

No doubt one of the three main factors influencing SEO positioning is the content and how it is generated following different optimization parameters. Now, to know how relevant the content of a site is to the query made by the user, the term TF-IDF (term frequency-inverse document frequency) arises, a first cousin of what was…

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